If you've developed a shelf-ready product made in the USA, Walmart's 2025 Open Call could be the break you've been waiting for. Each year, Walmart invites entrepreneurs, makers, and manufacturers to pitch their products directly to Walmart and Sam's Club merchants.
✅ Key Details
- Event: Walmart Open Call 2025
- Location: Bentonville, Arkansas
- Dates: October 7–8, 2025
- Application Deadline: July 24, 2025 at 11:59pm ET
- How to Apply: Through RangeMe
🎯 Who Can Apply?
You’re eligible if your product:
- Is manufactured, grown, or assembled in the USA
- Is shelf-ready with retail packaging, UPC code, and pricing
- Is submitted through Walmart’s official partner, RangeMe
🧠 Why It Matters
This isn’t just about shelf space — it’s about opportunity. At Open Call 2024, over 700 businesses pitched 1,000+ products. Around 180 walked away with “Golden Ticket” deals, meaning immediate onboarding into Walmart stores or Walmart.com.
In 2025, Walmart is continuing its $350 billion commitment to American manufacturing. If you’re building a product here at home, they want to hear from you.
FLI Products has successfully placed multiple Made in USA brands at Walmart — including CordSafe, Blade Guard, and Tomato Crater. Learn more about our story on our Company Values & Mission page or explore all FLI Products brands.