We're excited to announce a major transformation of the FLI Products website that dramatically improves your shopping experience while positioning us for rapid product expansion and growth.
Streamlined Navigation for Better Shopping
We've completely redesigned our site navigation based on Shopify best practices to eliminate unnecessary steps and get you to the products you need faster:
- Direct Collection Access: All category menu items now link directly to product collections, eliminating intermediate landing pages
- Simplified Category Names: Removed "Solutions" from category titles for cleaner, more direct navigation (Lighting & Electrical, Home Improvement & Hardware, Craft & Storage Organization)
- Enhanced Shop by Brand: Organized all brands alphabetically within categories for easy browsing
Featured Brand Spotlight
Our enhanced brand organization showcases the quality manufacturers we partner with:
Kitchen & Culinary Excellence
- Blade Guard: Knife blade edge protectors and Chef's rolls
- EdgeArmor: Slim, secure edge guards for kitchen knives
- Flex Strainer: Low-profile sink strainers and stoppers
- Pouro: Pour spouts and wine pourers
Lighting & Electrical Innovation
- Agilux: LED lighting and undercabinet solutions
- CordSafe: Weather-resistant extension cord plug covers
- IQ America: Motion security lights and visual-alert doorbells
Garden & Outdoor Solutions
- Tomato Crater & Veggie Crater: Sustainable vegetable garden tools
- C-Bites & Ugrow365: Plant support systems
- AnchorStake: Heavy duty ground and landscape stakes
Shopify Best Practices Implementation
Our site transformation follows proven Shopify optimization strategies:
- SEO-Optimized Collections: Enhanced titles, descriptions, and meta data for better search visibility
- Smart Collection Rules: Automated product categorization for consistent organization
- Mobile-First Navigation: Shorter, cleaner category names for better mobile experience
- Direct Product Access: Reduced clicks to purchase with streamlined navigation paths
Made in USA Commitment
We've enhanced our Made in USA collection to better showcase American-made products from trusted manufacturers like American Safety Glove, Blade Guard, CordSafe, and many others. Supporting American manufacturing remains core to our mission.
Rapid Product Expansion Strategy
These improvements position FLI Products for accelerated growth:
- Scalable Organization: Our new category structure easily accommodates new product lines
- Brand-Focused Approach: Streamlined brand pages make it easy to add new manufacturer partnerships
- SEO Foundation: Optimized structure improves discoverability for new products
- Agile Content Management: Simplified navigation allows rapid deployment of new categories and brands
What This Means for You
As a FLI Products customer, you'll experience:
- Faster product discovery with direct navigation
- Easier brand browsing with alphabetical organization
- Better mobile shopping experience
- Quicker access to new products as we expand our catalog
We're committed to continuous improvement and bringing you innovative products from quality manufacturers. This site transformation is just the beginning of our growth journey.
Explore our enhanced site today and discover the FLI Products difference!
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